Reply To: Paint colors

[William H. Rolapp]

There was deffinately two camps, two different kinds of customers. If you look at the colors that were predominate in the factory catalouge they were metallic looking and wild. But if you look at the ad pieces of the same cars they were conservative and reserved. Studebaker had just taken over the management and there existed very different opinions within the new company as to where the Pierce Line was going to go.

Rick has a complete set of 1928 through 1930 ads to consider. The range is broad. I don’t think he has an original salesmans catalouge to look at which would be helpful.